Productivity Improvement Techniques and Total Quality Management with reference to Suzuki motorcycle India PVT LTD

Description: The project discusses the adoption of quality management as a description of the culture, behavior and organization of the company, which aims to provide and continue to provide its customers with products and services that meet their needs. Culture requires quality in every aspect of the company's operations, with everything done at the right time and the disadvantages and waste being eliminated from the operation. Customers, not internal actions and barriers, come first. Customer satisfaction is seen as the highest priority of the company. The company believes it will succeed if the customer is satisfied. The Company is sensitive to the needs of customers and responds quickly to them. In the TQM context, ‘caring for customer needs’ goes beyond shortcomings and error reduction, and only meets certain specifications or minimizes customer complaints. The concept of demand has been expanded to embrace not only the quality of products and services that meet the basic requirements, but also the enhancing and differentiating qualities for competitive advantage. Continuous improvement of all operations and activities is central to TQM. When it is recognized that customer satisfaction can only be achieved through the provision of high quality products, continuous product quality improvement is seen as the only way to maintain the high level of customer satisfaction. As well as recognizing the connection between product quality and customer satisfaction, TQM also recognizes that product quality is a result of process quality. As a result, there is a focus on continuous improvement of company performance. To achieve customer satisfaction, companies must respond quickly to customer needs. Successful TQM environments require a committed and well-trained team that is fully involved in quality improvement activities. Such participation is complemented by a reward and recognition system that emphasizes the achievement of quality goals. All employees' continuing education and training supports quality. Employees are encouraged to accept responsibility, communicate more effectively, and act more creatively and creatively. Over the last two decades, service organizations have embraced productivity improvement and total quality management (TQM) as an effective management tool to improve their service quality. They have begun to show a keen interest in TQM by working on quality and related areas. TQM has become a major area of attention to practitioners, managers and researchers due to its strong impact on business performance, customer satisfaction and profitability. In the light of this, an attempt has been made to study and understand the theory and concept of TQM, its benefits as well as various facets of service components and its classification. This study also explores the literature on the implementation of TQM in Suzuki Motorcycle India Pvt. Ltd. The finding of this study provides a rich contribution towards TQM theory, its role in Manufacturing Sector, as well as presents the different components of services. This project can help business managers and quality practitioners in better understanding productivity improvement techniques and total quality management, service systems concept as well as TQM implementation in Service sector.